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Discover how to leverage technology in your church

Technology should not transform ministry, but rather do the things that people don’t have to do so they can do what they do best.

Personalizing Communications through Content Mapping

By Peter Frank | May 19, 2020 2:00:00 PM

“What’s your favorite color?”

As adults, we typically do not ask each other this, but for kids, it is an especially important question.

My four-year-old daughter has a knack for both picking up on details about people and mentioning them in a positive way. She will notice if one of her fellow students is wearing a new shirt and say how much she likes it. She will compliment a teacher on her new haircut, telling her it looks nice. And when she colors a picture for someone, you’d better believe that it will have a lot of that person’s favorite color in it because that is one of the first questions she would have asked them.

Everyone appreciates it when someone else does a nice thing for them, but when that nice thing has been personalized, it makes it even more special.

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Creating and Using a Social Media Content Calendar

By Rev. Daniel Ross | Apr 24, 2018 9:00:00 AM

My sixth-grade homeroom teacher stood over my desk.

“Daniel, you didn’t get your agenda signed again.” Sigh. “Minus five points. You know this is worth five percent of your grade, right?” The question of incredulity quickly following the sigh of disappointment.

Of course, what she did not seem to understand was my view. It was worth only five percent of a grade that did not matter. Harvard was not going to be checking my sixth-grade report card to see how I did. So what was the point of filling out the agenda every single day and getting it signed by my parents over the weekend? It was not like there was never enough time to finish assignments in class.

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Content Your Church Website Should Provide

By Stephen E. Jenkins | Jun 13, 2017 9:30:00 AM

Including content that will both provide useful information for members and attract visitors is the most crucial part of having a church website. Church websites that do not provide proper content are as useful as not providing any information at all.

Here are a few examples of essential content every church website should provide.

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Get Noticed in a Clickbait World: You Won’t Believe Number 4!

By Rev. Daniel Ross | Apr 18, 2017 10:30:00 AM

Only here will you get the truth and the full story!

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5 Reasons to Listen to Podcasts

By Katy Crawford | Jun 9, 2016 9:00:00 AM

When it comes to consuming content, my general tendency is to read books, articles, and blogs and scan social media. For far too long, I neglected these (not-so) newfangled things called podcasts—but now they’re near the top of my go-to list.

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