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Discover how to leverage technology in your church

Technology should not transform ministry, but rather do the things that people don’t have to do so they can do what they do best.

Communicating in the Right Context

By Peter Frank | Jul 13, 2017 9:00:00 AM

If you're just starting to follow along, this is the seventh session in our fourteen-week series about online communications in the church. Every week, a different communication strategy has been defined and shown how to apply in a strategic manner.

Recently, the topics have focused on audience personas, journey maps, and message maps. This week, we will explore how to combine these three concepts and apply them in a very practical action plan called a content map.

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