I often wonder if one of the biggest challenges facing Church Communicators is deciphering the who, what, where, why, and how of church news and events. Our efforts often are spread among multiple mediums, our time is spread thin to format and reformat content, and still we often receive feedback about people not “hearing” our message. (Here’s a great article to help set up your communication framework.)
We live in one of the most connected ages in history. We can stay connected with friends around the globe and have unlimited potential to make new friends. News travels around the globe in moments, and we’re routinely treated to a front-row view of history as live-streaming technology becomes more commonplace. At no other point in human history have we been so quickly and easily connected with other people.
So why are we so isolated?
There’s nothing quite like being in worship with fellow brothers and sisters in Christ, receiving God’s gifts and giving Him our praise. The beauty of Christian worship goes far beyond our human comprehension. Unfortunately, there can be times we miss out on that time together for reasons beyond our control.
Occasionally, we have in our congregations members who are home-bound and unable to attend weekly worship. Thankfully, with the use of the internet and technology, these members may still be able to receive God’s Word (they’ll have to wait to receive His body and blood until their pastor can come visit them) by watching either a livestream or recording of the service. Needless to say, participating in worship in this way is by no means as wonderful or edifying as being present with our fellow believers, but for those with no other option, this can be an incredible blessing.
My sixth-grade homeroom teacher stood over my desk.
“Daniel, you didn’t get your agenda signed again.” Sigh. “Minus five points. You know this is worth five percent of your grade, right?” The question of incredulity quickly following the sigh of disappointment.
Of course, what she did not seem to understand was my view. It was worth only five percent of a grade that did not matter. Harvard was not going to be checking my sixth-grade report card to see how I did. So what was the point of filling out the agenda every single day and getting it signed by my parents over the weekend? It was not like there was never enough time to finish assignments in class.
It seems there is a new communication channel introduced weekly, if not daily! Some have been long lived, like Facebook, and some were one-hit wonders only to fizzle out, like Vine.
Many times, a quick scroll through my social media feed and reading through communication blogs leave me feeling defeated in this mass world of instant communication.
Am I doing enough? Am I choosing the best way to reach the world with the greatest message in the world? Am I making sure our members feel connected with our various ministries?
There’s a story that’s told of a wise man to whom a king was indebted. The king offered him his choice of any reward in the kingdom, but the wise man demurred. Instead he asked only that the king provide him with a chessboard and a single grain of wheat on the first square. On the second square would be double that amount (two grains), and on the third twice that, and so on. The king readily agreed . . . and bankrupted his kingdom. By the time the board was halfway done, the thirty-second square was worth two to the thirty-second power, or 4,294,967,296 grains of wheat. The final square ended up being worth two to the sixty-third power, which is more wheat than the world produces in a millennium. (For the history and the math, see the wiki.)
Maybe you’re at a church plant that is outgrowing its space, moving to a new location, and deciding to bring in new technology in the form of worship screens. Maybe your church building is decades old and your congregation is ready for some updates. A while back, we wrote a blog post on how to use a screen in worship without worshiping a screen—but it’s worth taking the time to consider whether adopting screens during worship is the best choice for your congregation.
This is not a usual Concordia Technology Solutions blog post. In fact, there will be very little discussion about technology at all. No trends, no flashing doodads, no talk about social media or websites. Nope, this is more of a devotion for church workers and those heavily involved in a congregation’s ministry during Holy Week.
Grace, peace, and mercy to you from God the Father, and our Lord and Savior, Jesus Christ, through the Holy Spirit. Amen.
Social media is an interesting paradox. On one hand, it’s really easy to use, and its strength lies in the fact that almost anyone can use it. (Not everyone should, mind you, but there’s nothing we can do to stop that!) On the other hand, though, to do it well, to stand out from the crowd and make sure your message gets heard. . . . That’s a lot harder. Hopefully over the years of reading the CTS blog, you’ve learned a trick or two and you’ve gotten a solid foothold in at least one social media community. (If you’re looking for some tips to get started, check out the archives.)
“Science Finds, Industry Applies, Man Conforms.” These words were deemed the unofficial motto for the 1933–34 World’s Fair in Chicago. More than eighty years have passed since that grand event, which celebrated great strides in technological innovation. For our culture, the same motto seems to ring a little too true.
In his book Digitized: Spiritual Implications of Technology, Dr. Bernard Bull discusses this pattern of our conforming to, or being shaped by, technology, at times without realizing what is happening. It’s vital we recognize that the solving of one problem generally leads to a slew of new challenges to address. Many of these challenges have significant connection to our spiritual lives and the faith formation of our families.