For those who work on remote teams, virtual meetings were commonplace prior to the spring of 2020. Thanks to the COVID-19 pandemic, they, and more specifically the platform Zoom, have now become a conduit for connection across nearly every sector of life. As those who serve in congregations, many of us have leveraged this technology in more than one ministry area: Bible study, board and staff meetings, visits with homebound and hospitalized members, even worship for some.
The COVID-19 has quickly changed almost every aspect of our lives, including our worship lives. Many churches are choosing not to hold worship services in person, but are moving online through recorded videos or livestreaming.
I love how diverse our churches are. Of course, we all have the Gospel in common, and we also share many similar rites and ceremonies, but the way we dress, the type of music we use, and the way our churches operate varies greatly depending on our context.
One of the greatest blessings we have as a church is that we have such amazing ways to share our faith. In the past, information and stories had to be passed down orally. Later on, with the invention of the printing press, books of information could be produced quickly and shared. At the beginning of my lifetime, we still received information primarily from our televisions and in the mail.
As many churches continue to see the value in social media for reaching out to their communities, it’s important that we use best practices for helping our content reach more people. As many studies show, when it comes to Facebook, videos tend to be the best content to get more engagement. Because of that, it’s a good idea to produce high-quality video content to share on our social media platforms.
For many church workers, this can seem daunting. You might be thinking, “I didn’t go to film school. How am I supposed to create this kind of content?” It doesn’t have to be as hard as many people make it sound. There are some easy steps you can take to regularly make short, high-quality videos to share on social media.
There’s nothing quite like being in worship with fellow brothers and sisters in Christ, receiving God’s gifts and giving Him our praise. The beauty of Christian worship goes far beyond our human comprehension. Unfortunately, there can be times we miss out on that time together for reasons beyond our control.
Occasionally, we have in our congregations members who are home-bound and unable to attend weekly worship. Thankfully, with the use of the internet and technology, these members may still be able to receive God’s Word (they’ll have to wait to receive His body and blood until their pastor can come visit them) by watching either a livestream or recording of the service. Needless to say, participating in worship in this way is by no means as wonderful or edifying as being present with our fellow believers, but for those with no other option, this can be an incredible blessing.
People love stories. Look around you, everywhere you turn you see a story being told. Your Facebook or Twitter feed is full of small stories from people’s lives. Books, movies, music; they all tell us different stories.
As Christians, our main focus is on communicating the greatest story ever told; the story of God’s redemptive work through the life, death, and resurrection of Jesus Christ.