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Resource Center

Discover how to leverage technology in your church

Technology should not transform ministry, but rather do the things that people don’t have to do so they can do what they do best.

Prioritizing Content on Your Church Website for Visitors

By Andrew Osborne | Nov 27, 2018 9:00:00 AM

In the past, the front door of your church was probably, well, the front door. These days, however, the first exposure visitors get to your church is probably via your church website. Our church websites give visitors a small taste of what our churches are up to and what they can expect when they actually set foot in the building. They also can allow visitors to find the information they’re seeking without having to call the church secretary.

It’s important that we have the right information in the right location on our websites so visitors can find that information without having to dig. There are no hard-and-fast rules that demand every church website look the same, but there are some considerations you may want to keep in mind to help your website best serve visitors.

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Creating a Welcome Email Series to Follow Up with Church Visitors

By Lora Horn | Nov 6, 2018 9:00:00 AM

What happens after someone visits your congregation?

At my church, the visitors sign a guest book and a day or two later, they receive a letter in the mail from the pastor—which is an excellent practice. It’s personal, especially in this detached, electronic world. In fact, it has repeatedly led to visitors wanting to meet with him and eventually join the congregation. Several people have mentioned how important that letter has been. People like to be acknowledged and the personal touch makes a huge difference.

But more can be done to help someone get to know the congregation.

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How to Get Visitors to Return to Your Church after Easter

By Peter Frank | Mar 28, 2016 9:00:00 AM

I'm not a big fan of many holidays, but I love Easter.

There's something special about transitioning from the deep sadness of Good Friday and the quiet of Saturday to the joyful celebration of the Resurrection on Easter Sunday. It is, quite literally, the most exciting thing in the world; it is the gift of salvation won for us by Jesus Christ.

That's why I waited until after Easter to share this post. On Easter morning, our attention is best focused on the empty tomb, not on church attendance or figuring out how to reach visitors in the weeks and months ahead. 

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Does My Church Really Need A Website?

By Rev. Bill Johnson | Feb 18, 2016 9:00:00 AM

In this post, we'll look at the pros and cons of why your church might need a website (or not). In order to build a successful site, you'll need to make sure to address these important considerations.

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3 Steps to Connect with Christmas Worship Visitors

By Peter Frank | Dec 14, 2015 10:30:00 AM

My guess is that this happens every year. Some well-meaning person comes up to you after the Christmas Eve service and says "Isn’t it exciting to see so our church so full? Wouldn't it be great if we could get them to all come back next week?"

If no one has ever said that to you, I’m sure you’ve at least had that same thought. I know I have!

Sometimes it’s really easy to get worked up about the number of people who worship at your congregation. Our culture defines success by numbers. When large numbers of visitors attend worship, we think that means we must be successful as a congregation, and our thoughts naturally turn to how we can keep them coming back.

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Basic Church Website Components to Help Visitors

By Peter Frank | Nov 2, 2015 9:30:00 AM

 

What if you went to Walmart’s website and couldn’t find any of their products or store locations? How would you buy your detergent, baby carrots, and hedge clippers all in one place?

The same goes for your church website. Think about what a visitor needs to know and would be searching for about your church. Is she going to want to know what you believe, where you're located, and what time your services start? Probably.

There are some basic components that every church—big, small, or in between—should include. Whether you are just getting started, fine-tuning, or completely revamping a site, these key basics should be included or added to every site.

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Making Their First Visit to Your Church Less Awkward

By Peter Frank | Aug 3, 2015 9:00:00 AM

Awkward situations are... well... awkward. Nobody likes these moments, whether it's watching someone show up late or hearing a person call someone else by the wrong name. These situations become even more awkward when you're directly involved and become almost unbearable when you're experiencing them alone.

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