I had only been a pastor for a short while at my first congregation. I remember trying to look up families and guessing the ages of their children. I cannot remember if it was for confirmation or something else. The church wanted to send a letter because of an upcoming class. The secretary was walking by and asked me what I was doing. I explained and said that it was hard work. I had been doing it for a couple of days at that point. She started laughing and telling me that all I had to do was ask her. All that information was kept in Shepherd’s Staff, which was our church management software (CMS).
Blogging has become a legitimate profession. There are blogging conferences, blogging communities, and endless blogging platform options.
I follow bloggers who make $5,000+ from one Instagram picture. Some feature products on their blogs and receive compensation from big-name brands. Kind of sounds like a dream job, right? People send you free stuff, you say a few nice things about it online, and you get lots of money. That’s my dream, at least.
Pastors have been writing to God’s people for centuries. Remember those letters the apostle Paul wrote to the Early Church? And this one guy, Martin Luther, posted some ideas on a church door about 500 years ago. (Just think how many shares he would have gotten with a blog . . .)
Your blog might be filled with super content, but it will end up flying under the radar if you don't promote it! (See what I did there? Punny!)
If you’re worried no one is reading, be patient. This doesn’t point to terrible writing or boring content. It takes time to gain traffic and readers. But don’t just twiddle your thumbs waiting for readers! Actively promote and advertise your posts to make your blog grow.
Promotion is crucial to growing your blog and its audience. Here are seven ways you can grow the audience of your blog.
Writing sermons is only one part of a pastor’s work, but it’s one that can take a great deal of time in study and preparation. Every pastor I know wants to be faithful in his preaching and therefore invests time and energy into properly studying the Scriptures and preparing for Sunday morning.
There’s not a lot of shortcuts out there, though, and many of the helpful technology tools cost a great deal. Fortunately there’s a number of tools freely available on the internet to help streamline the process.
To that end, here are my go-to online tools for sermon writing. They’re not the only ones, and I won’t even claim that they’re the best, but they’ve served me well and continue to do so.
“It’s already a big enough change that a pastor is using an iPad to lead service.” An innocent comment, but it struck me nonetheless.
I had recently accepted a call to a church where the other pastor was retiring. I was called to be the Senior and then Sole Pastor. Talking to the soon-to-be-retiring pastor, I mentioned that I hoped to change as little as possible the first year (a new pastor is usually change enough!). And, that is when he made the above comment.
Some people simply aren’t online much. Maybe that’s the case in your congregation. But that doesn’t mean a church or pastoral blog would be a waste of time!
Even with a “offline” congregation, a blog can still be a success. Try these 3 ideas to make the time spent generating blog content worthwhile.
Once you’ve gone to all the trouble of setting up your brand-new blog, you might sit back, gaze at it in admiration, then suddenly feel a sense of panic as you think “What now?!”
Obviously you want to write a solid post, one that benefits your readers and maybe even gains you a few subscribers. To do so, try these five basic steps:
Today is the very last in 2015. As the clock turns over into the new year, what ministry efforts are on your mind for 2016?
If you do not already have a church or pastoral blog, consider putting one near the top of your list! “I, (state your name), do hereby resolve to blog as a ministry effort in 2016.”
Well done. I’m proud of you.
Of course, it’s one thing to make a New Year’s resolution and entirely another to follow through Here are 5 ideas that can help you finding time to maintain a church or pastoral blog in 2016.
Halloween is this Saturday! Between drinking pumpkin spice lattes and planning my eight-month-old’s costume (he’s going as a baby Ewok—adorable, I know), I’ve definitely caught fall fever.
But I’m sure you know that October 31 isn’t just Halloween. It’s also the anniversary of the Reformation! It’s the day Martin Luther sparked some major changes in the Church nearly five hundred years ago.
Why would I blog?
So what does Martin Luther have to do with you having a blog?
Well, in honor of Luther’s “post” that led to a whole lot of change, I’d like to talk about why posting to a blog might be a must-have form of ministry outreach for a pastor.