Discover how to leverage technology in your church

A consistent communications campaign has the power to inspire immediate recognition. It’s like hearing those first notes of a song on the radio while you scan through the stations. Just one a few seconds of the song (or one glance of your communications) can be enough to remind people of the bigger picture!

Creating a coordinated set of website banners, emails, social media posts, and more might sound like a lofty goal for Holy Week, since it’s right around the corner. But doesn't have to take a ton of extra work!

Last week, we touched on the reasons why your church needs a church communicator. Today, I will attempt to define the church communicator role.

There are many reasons why a church needs to consider partnering with a church communicator, whether by hiring a full- or part-time staff member, working with a contractor, or utilizing a volunteer.

Today, I will focus on what I consider the top three reasons why your church needs a communications professional.

“Who are you? Who? Who? Who? Who?”

Sound familiar? It follows with “I really wanna know.” For younger people (or those that don’t listen to classic music) it’s the lyrics from a 1978 song by the WHO. It is also the question being asked by people who do not know your congregation.

When it comes to defining the identity of your church, the question you need to ask yourself is, “What are we telling them?”

Have you ever heard the saying “Junk In, Junk Out”? If this saying applies to anything, it applies to data and databases.

Output from congregational databases can include membership numbers, small group members, contacts and mailing lists, financial reports, and people outside your church whom you have touched in some way. How you collect and store your data will have a direct impact on the information you draw from your database.

Here at Concordia Technology Solutions, we’ve used webinars for many years to offer training opportunities on our products and about technology in general. But if it’s the first time you’re attending a webinar, it can be a little confusing!

To help get you started, here are the basics of attending a training webinar.

“Ok, Google . . . How do I effectively engage volunteers in social media ministry?”

1.3 million results.

“Hmm. Ok, Google . . . Can I please talk to a real person that has already been down this road?”

If you’re diving into a new role in church communications, you’re already well-versed in the power of Google. But you may have also noticed that Google doesn’t always get context right. It also doesn’t provide validated concepts—you don’t know what information is coming from gurus or real-world practitioners.

In this post, we'll look at the pros and cons of why your church might need a website (or not). In order to build a successful site, you'll need to make sure to address these important considerations.

I love new things combined with old. I love seeing age-old ideas expressed in new viewpoints, common assumptions presented in innovative forms, and outdated principles rethought in fresh ways. Unsurprisingly, I love seeing the Gospel presented in compelling new ways.

If you’re reading this, I probably don’t have to tell you that communication is vital, especially for your church staff and ministry teams.

That’s why you’re here—you care about your message and how you share it. One of the greatest influences on how a congregation’s message is shared comes from how the church staff or ministry team communicates with one another.