Last week, I explained several reasons why your church Facebook page should not replace your church website. The last reason I mentioned was that despite Facebook having a huge number of users (more than 2 billion!), not everyone is on Facebook. One group that can be very hesitant to join Facebook is church workers.
The trends of how people first connect with a congregation have changed over time. It is important to explore these trends and adapt with them. In this blog post, we will cover how these trends have changed over time, and a current way to reach individuals in your area—through community events.
Fifteen years ago, social media was not even an idea, much less an integral part of communication strategies. Even ten years ago, there were a lot of questions about whether social media would stick around or if it was just the latest internet fad.
Obviously a lot has changed since then, and today, social media is a far more important platform in communications than anyone would have guessed. No longer is it a question of if social media is part of a communication strategy but rather how and how much. This post will describe the benefits of using social media in the church and how to apply it as part of your church’s online communications strategy.
This post is an excerpt from Seth Hinz's ebook Social Media Automation.
Social media automation tools will help you scale your social media marketing efforts. You’ll discover how to schedule out and recycle content indefinitely, find and engage in conversations you’ve been missing, expand your follower base, and reduce the time you spend on repetitive tasks. All of this will turn you into a lean and mean marketing machine. One stop short of full-on robot.
Only here will you get the truth and the full story!
If you oversee scheduling social media posts for your church, you may sometimes feel like you’re staring at a blank canvas each week. Either that or the canvas has so much paint on it you don’t know what you’re looking at anymore. If this is you and you’re looking for a refresh, here are some ideas for your social media calendar.
Within any culture there’s a certain orthodox set of ideas that aren’t allowed to be challenged or compromised except at great peril. Some of those are held in common across most, if not all, cultures, such as the idea that killing without justification is wrong. Others of them are unique to a particular culture, place and time. In ancient Rome, for example, one of the guiding principles was that of polytheism. It was perfectly acceptable for someone to worship whatever god they chose to follow, as long as they didn’t make any claims to be the only god. Obviously Judaism and early Christianity ran afoul of this principle, and as a result they found themselves on the margins of Roman society pretty quickly.
In the western world today, we also have a set of guiding principles.
There are so many option when it comes to the world of content creation. For church workers, trying to figure out where to even start can be a daunting task. Maybe some church workers just feel like they don't have that much time to invest in making a long video documentary or designing a massive infographic. Creating content, however, doesn't need to be that scary of a process.