Stories are a powerful way to communicate and connect. From advertising to our dinner tables, stories saturate our lives. God’s Word is filled with stories, communicating our fallenness and Jesus’ faithfulness. As we use stories in church communications(social media, blog, video, website, etc.), it’s vital that our narratives continually point back to Jesus - his life, death, and resurrection.
The communications world seems to be abuzz with talk of storytelling, and for good reason! Stories have the power to connect, engage and inform. We learn about people as they share their experiences, joys and sorrows. Stories give organizations the opportunity to share the “why” that motivates them, along with the outcomes of their efforts on a more personal level.
People love stories. Look around you, everywhere you turn you see a story being told. Your Facebook or Twitter feed is full of small stories from people’s lives. Books, movies, music; they all tell us different stories.
As Christians, our main focus is on communicating the greatest story ever told; the story of God’s redemptive work through the life, death, and resurrection of Jesus Christ.
“Ok, Google . . . How do I effectively engage volunteers in social media ministry?”
Wow! By now you’ve seen the big changes happening on Facebook and you’re already clicking all the different reactions to let others know how you truly feel about things.
Yes, I already dove into old posts to see if a “Like” truly expressed how I felt about certain dancing puppy monkey GIFs.